Friday, December 18, 2009

[Airline Business] New Entry from Victoria Moores: Ancillary madness or genius?

Summary:
Ryanair has announced that it will display third-party advertising on its boarding cards from early 2010. My first thought was: fair enough, why not? But then I twigged that Ryanair will be raking in revenues from all angles and outsourcing...

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http://www.flightglobal.com/blogs/airline-business/2009/12/ancillary-madness.html

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